ANTHEM PRODUCT LAUNCH

Launched new mid-tier cannabis and pre-rolls for Anthem (Curaleaf), positioned as American-grown cannabis pre-rolls with a nostalgic, western aesthetic.

Take a ride through the heartland of the west. Anthem captures an untamed spirit the way nature intended. Each strain is a nod to the essence of Americana with classic pre-rolls, offering the promise of adventure in every puff. Charge forward and spark up comfort without the frills—just genuine, American-grown cannabis.

Creative Director: John Godwin / Curaleaf